http://www.marketing20-network.de/pligg/How to/14-best-practices-for-brands-to-grow-their-audiences-in-social-media/ Today a notable number of businesses are approaching branded social channels from a ready, fire, aim approach. This method conjures a façade of achievement when in fact, any progress, if at all recognized, is short term and shoddy at best. Many focus on numbers without first analyzing who they’re trying to reach and why and more importantly how engagement satisfies the needs of their customers.... Mon, 22 Aug 2011 13:00:51 CEST en