Vote
Bury
1
Last month, I gave a presentation on the top disruptive technologies to watch at the SFAMA monthly meeting. One of the things I did to prepare was to read as many tech predictions for 2011 as I could find. You can see them all collected in one place.

The one thing that struck me was that many of these forecasts didn’t provide a reasoning for why these trends (and not others) were picked. Havin
Vote
Bury
1
As an editor and marketer, I spend a lot of time thinking about the “how to”—in other words, how to translate the best and more interesting marketing ideas into truly actionable steps for organizations looking to grow their business.

But every once in a while it’s good to take a step back to take stock of the bigger picture, to put ideas into perspective. For me, the best time to reflect is al
Vote
Bury
1
I've come across a few stats on mobile commerce this week, so I've decided to gather them together in one handy post.
Vote
Bury
1

Do top US corporations use social media? Is the business world leveraging new media technologies to engage customers? The answer is definitely positive according to a new research study on 2009 Fortune 500 companies and their use


Vote
Bury
1

Perhaps the most stunning statistic is the percentage of companies that plan to invest in Twitter as a channel for customer engagement.


Vote
Bury
1

The demographic data follows the trend we see overall—younger people are more heavily involved, but over-35s and over-55s are becoming more and more active in social networking. While 10% or less of online adults aged 18-34 are “socially inactive,” the older age ranges are showing high growth. Among adults 35-54, participation grew 60% over last year:


Vote
Bury
1

Social media cracked the top 10 this year, when 72% of respondents were planning a social strategy. The two concepts were also key when combined: Social media ROI was an important buzzword for 36% of executives.


Vote
Bury
1

Der Kurznachrichtendienst Twitter ist nach der Wachstumsdelle im Herbst zurück in der Spur. Im Februar stieg die Zahl der Besucher in Deutschland auf Twitter.com um 18 Prozent gegenüber Januar auf 2,55 Millionen, hat das Marktforschungsunternehmen Nielsen errechnet.