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How are leading banks applying social media and mobile devices in ways that drive revenue and customer value? Spain's BBVA provides an excellent example of how this can be done.


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This week, Nestle found itself on the wrong side of an angry group of consumers. And thanks to a few misplaced comments on Facebook, the swell of negative sentiment against the company is still growing.



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Die Amazon-Tochter Zappos ist 2009 von gut 1 Mrd. Dollar (2008) auf knapp 1,2 Mrd. Dollar (+17%) gewachsen. Da sieht man welche Business Performance Twitter entfalten kann...


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In the comments of a recent article by Matt Curry on e-commerce platforms and Javascript, Playmobil was mentioned as an example of particularly poor usability.


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18 Use Cases That Show Business How To Finally Put Customers First